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hype began in the summer of 2011 with two aspiring graphic designers turning their t-shirt printing hobby into one of the UK’s most sought after brands. With their healthy dose of street cred, they deliver a range of men’s and women’s pool slides and a full collection of colourful hype bags and backpacks that will give your wardrobe the style points it’s always deserved. Shop the hype clothing range for kids with bright hoodies, t-shirts, playsuits and more. Order slick styles from hype hassle-free, 7 days a week at schuh.

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